Home
Ad Protocol is a digital marketing consultancy based in Wellington, New Zealand.
We create, produce, measure and optimise digital advertising experiences.
Email Mike if you’d like to know more.
A site for the book for the songs
May 5th, 2009 § 1 comment § permalink
A friend just sent me a link to The Great NZ Songbook online. He mentioned “I imagine you won’t like the page load up!”.
He’s right, I didn’t, but I like this idea so I managed to survive it. I’ve already read two PR pieces on this books so I appear to be in its target audience!
The resulting site is very Salted Herring. It possesses buckets of a ‘typical NZ’ personality which aligns with this brand. Feels very Black Seeds to me??
I like the volume controls on the car radio for changing the songs. Ironically it was the first thing I looked for when the music blew out at me.
Even at home I want to have control of my computer.