This afternoon I got a pointer to a new email search tool called Xobni. I had a look at their demo and I’ve got to say it looks like a perfect Web 2.0 product. This application on top of my Outlook desktop would be enormously useful.
The other thing that’s got me interested in this product is their clever online marketing strategy. To actually get Xobni on my system I’ve got to be invited in. I can do this by emailing their URL to at least two friends. However the more friends I email, the quicker I’ll get the service.
Added to that, if I include their button on my blog, my chances of getting the service even faster improves. So, I’m adding the button below, and I’ve emailed a few friends. Let’s see what happens.